Home     /     Blog     /     Box Dimensions: How to Read Box Dimensions? A Guide to Box Packaging
By Sofier Ju

Measuring box dimensions starts with understanding length, width, and height (LxWxH), giving you a simple guide to comprehending box dimensions for custom packaging.

The e-commerce revolution has brought many conveniences, but accurately conveying box dimensions can still be challenging.

Products often come with a string of numbers that describe their size, but it’s essential to understand these dimensions, especially for custom packaging.

Shipping costs are generally based on the size and weight of your package, so knowing your box dimensions can help you get a more accurate estimate.

But how do you read these dimensions, and is there a specific order you should follow?

What Does LxWxH Stand For?

LxWxH stands for Length (L), Width (W), and Height (H), the three key measurements used to describe the size of a box or product.

box dimensions l x w x h

The length and width represent the horizontal dimensions, while height is the vertical measurement.

For boxes, the larger horizontal dimension is typically considered the length, and the shorter one is the width.

The height is measured vertically, often from the base to the opening of the box.

Sometimes, the “H” may be replaced by “D” for depth, which still refers to the vertical dimension.

How Do I Measure Dimensions?

Understanding the difference between 2D and 3D design is crucial to apply these dimensions in box packaging.

2D Custom Packaging Design

In flat 2D packaging designs, only two dimensions, width and height, are used.

The term length is rarely applied in flat designs but is common in layman’s terms, where length x width is frequently used.

Example 1: Design and Illustration

  • Branding: 2D surfaces allow for the prominent display of logos, product names, and other messaging.
  • Graphics and Art: 2D packaging often uses illustrations to create an engaging visual design.
  • Labels and Information: These elements convey important details about the product.

Layman’s Dimensions

Laypeople often use LxW (Length x Width) to describe dimensions, which may not align with industry standards.

For instance, manufacturers may list the largest horizontal dimension as the length, regardless of the actual orientation of the box.

Example 2: Envelope Dimensions

Envelopes often list the smaller dimension first, breaking standard conventions.

For example, an envelope might be listed as 3.5 x 6 inches or 9 x 12 inches, depending on its size and purpose.

3D Packaging: LxWxH – Which Comes First?

For 3D objects, the standard order of dimensions is Length x Width x Height (LxWxH).

Professionals in the packaging industry follow this to prevent confusion.

How to Measure a Box

  1. Step 1: Write down the length, width, and height, typically separated by the multiplication symbol “x” (e.g., 12x8x10 inches).
  2. Step 2: Identify the height of the box by measuring from the top to the base.
  3. Step 3: Measure the length and width; the longer of the two is the length.
  4. Step 4: Once you’ve established the height and length, the remaining dimension will be the width.
  5. Step 5: Decide on the side of the box where you want the branding and lettering to appear.
  6. Step 6: Measure the print area, ensuring the lettering fits the width and height of the designated area.

Conclusion

Understanding and correctly reading box dimensions (LxWxH) is essential for custom packaging and shipping.

Stick to industry standards when possible to avoid confusion.

Why Choose Suneco Pack for Your Custom Packaging Needs?

Suneco Pack provides top-tier packaging solutions for various industries.

With low MOQs and fully customizable boxes, Suneco Pack ensures high-quality packaging that reflects the quality of your products.

Our expert team can guide you through the process of choosing the right box dimensions and design for your business.

For more information and instant quotes, contact Suneco Pack now!

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